Isaiah Rashad On Balancing Celebrity Cool with Self Integrity

Chattanooga's Isaiah Rashad has emerged from the underground to the limelight at a thunderous pace. The TDE signee's latest release, The Sun's Tirade, sheds light on his anxieties as an ascendant artist emerging from the South and as a black man in modern America. HYPEBEAST caught up with Rashad and talked about his upbringing, its influence on his music, how he found his footing in the industry, and his reflections on his role model status. Check the video out above.